Glorious Gaming
is a computer electronics company known for creating high-performance gaming equipment for professional players. Their lineup includes accessories such as mice, keyboards, keycaps, and mouse pads. In 2023, the brand underwent a major rebrand.
While I contributed to shaping the new brand direction, my primary role was to bring the refreshed identity to life through packaging. This included updating the full range of existing products as well as developing packaging for a new product set to launch in 2024.
The redesign also opened the door to new retail partnerships, allowing Glorious products to be sold in major stores such as Best Buy and Walmart for the first time.